What is a Conversion?
A conversion occurs when someone visits your website and then
does the thing you want them to do in a measurable way. For example, a
conversion occurs when someone fills out our "Request a Quote" form
or calls us. They visit our website, learn about us, and then make contact. A
sale is a conversion for a product-selling website. A comment on an
informational blog may be considered a conversion.
There are things you can do to increase conversions, and many
website owners have missed this memo. Here are the important factors that help
your website to get more conversions.
Keep your contact information front and centre
If you want people to contact you, then you need to make it
easy. Make your phone number clickable for cell phones and place it at the top
of the page.
Avoid a
cluttered design
Clean, crisp design triumphs over flashy animations and
sound. People visit your website for a reason, and it is usually not for the
flashy graphics. Give the people what they want: answers to their questions.
Make your
navigation easy
People visit your website because they are looking for
something specific. Don't make it difficult for them to find you. Organize your
content into easy-to-find paths so that they can find what they're looking for.
Be sure
your website is mobile-friendly
People are increasingly using their phones to search for
things, so don't exclude a large portion of your audience with a non-responsive
website.
Use fewer
fields in your contact form
People are afraid of making that first contact, and they
don't want to show you all of their cards. Even eliminating the "phone
number" area can boost conversions by 5%, according to studies. Consider
what information you truly require and create a form that only collects that
information.
We have people in our team with about a decade of experience
who knows the ins and outs of the industry and that’s what makes us the best
creative web
design agency in Qatar. From creative designers, branding professionals,
writers who know how to sell it for you and equipped programming geeks.
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